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  • RANG DE BASANTI DHABA URBAN

    When a “dhaba” goes “chique’ it presents countless possibilities to innovate and reinterpret familiar elements in a fun quirky way. RDBDU gave precisely that opportunity. Visual and tactile elements from a Country Indian food outlet on a highway and also the highway itself, were used in tangible formats. The Tractor from the mother brand Rang de basanti Dhaba was included in a deconstructed format, but the colour palette and treatment give a completely new feel.

    Location

    :

    Guwahati Assam

    Completion

    :

    August 2018

    Area

    :

    3000 sqft.

    Client

    :

    Zing Hospitality