One of the first indigenous multi-brand outlets, the entire brand concept and identity with name and physical interpretation was designed in-house. The high street locations gave a good vantage point for this chain of stores which were first movers in the grunge aesthetic look and feel for India.
All fixtures, fittings, design elements were custom designed for the brand
Location | : | Vasant Vihar New Delhi |
Completion | : | May 1999 |
Area | : | 1500 sq.ft. |
Client | : | USI |
