The first flagship store of the brand in large format. Two level space connected with escalators. This store was expanded on the upper level in 2018 and a separate entrance was created for the same. The mother brand ICONIC, started with a format of three to four thousand square feet but it scaled up to a floor plate of almost 20000 square feet. Housing leading international and indigenous affordable brands is a custom designed retail space. Every area is custom designed and the brand housing spaces are laid out to suit the look and feel. A large diversity of products gave an opportunity to design a wide range of design elements and custom designed display furniture. The entire colour and material palette is inspired from shades of Grey and Black with a play of textures in the same range to express a strength of idea. Every detail is custom designed to give this large format store a unique and exclusive presence in the retail environment.
Location | : | BHOPAL, MADHYA PRADESH. |
Completion | : | January 2016 |
Area | : | 21,185 sq.ft. |
Client | : | Iconic India Retailing Private Limited |
